Services
Complete digital product design and strategy
Comprehensive service that includes the entire process of conceptualizing, designing, and strategizing digital products such as e-commerce platforms, websites or applications.
End-to-end solutions that integrate innovative design principles with strategic planning to create digital products that resonate with users and drive business growth.
Why you need a complete digital product design and strategy?
Cohesive and user-centric approach to product design and strategy is crucial for success. Complete digital product design and strategy ensures that your digital products not only meet user expectations but also align with your business objectives and brand identity. By integrating design thinking principles with strategic planning, you can create digital products that address the evolving needs of your target audience while staying ahead of the competition.
How does complete digital product design and strategy positively impact your financial results?
It yields significant returns by optimizing the user experience, increasing customer satisfaction, and driving conversions. By aligning your digital products with user preferences and business goals, you can attract more customers, enhance brand loyalty, and ultimately boost revenue. Additionally, a well-designed and strategically positioned digital product can differentiate your brand in the market, leading to increased market share and profitability.
What are the stages of complete digital product design and strategy?
1.
Research, competition analysis and audits.
Transforming raw data into actionable insights, setting the stage for targeted ideation and solution development. All of that by conducting researches, competition analysis and detailed audits dedicated and selected for a specific type of project.
2.
UX workshops
Moment when strategies for UX/UI design come to life, through collaborative workshops with the client. Building on the insights from the "Discover" and "Define" stages, the "Ideate" stage encourages diverse thinking and generates a multitude of ideas. The result of the workshops is product documentation in form of content segmentation and lo-fi wireframes.
3.1.
Content creation
What do you want to say, and what's the best way to say it? Language defines a brand and digital tools as much as aesthetics, and I can work with you to develop the proper verbal communication.
3.2.
UX design and interactive prototype
Based on accepted lo-fi wireframes.
4.
Concept validation
Essential phase that involves gathering feedback and insights to refine and improve the solutions developed in earlier stages. In UX/UI processes, these are user tests using interactive prototypes.
5.1.
*CMS / platform / technology selection
*If the decision on it has not been determined in advance, during previous steps.
5.2.
Front & back-end development
Implementation of the product based on the selected technology and developed design.
5.3.
Internal beta testing and product launch
Finał beta tests conducted by internal design and development team. Launch of finished product in the client's IT infrastructure.
